Mach Media Awarded Sustainable Branding Campaign
Mach Media has been selected – through stiff competition, including specialised ‘green’ branding agencies based in the UK and France – to head a global product branding campaign for one of the world’s largest steel manufacturing companies.
The campaign effectively serves to protect and increase the company’s leading position in the market and importantly promote its social and environmental citizenship to international buyers and the public at large.
To achieve this, Mach Media has effectively been responsible for the successful global launch of the brand, creating a new cross-cultural brand name with accompanying slogans and buzz-words; producing strong communicative visual supports including print and digital ads, brochures and inserts (in 9 languages including Russian) destined for the global building and construction market between 2012 – 2017.
The award of this campaign to Mach Media reflects the growing confidence of Fortune 500 listed clients in our consistent ability to develop, produce and manage cost-effective campaigns that create a durable impact.
